Gaming Our Way to Efficiency
January 09 2009 / by joelg
Category: Energy Year: 2009 Rating: 3
By Joel Greenberg
Byron Reeves is a man with a vision: using video games to teach and to help mold behavior. When we get a smart grid and smart devices that track and report on their energy consumption, we'll have the data we need to understand our energy usage in the home. But will we really take advantage of that information?

"Games have the potential change behavior," says Reeves a professor at Stanford University and co-founder of Stanford's MediaX; he conducts research on the emotional and social effects of immersive environments including complex online games . "I became interested in building a game platform that could change behavior around energy usage," he says. To that end, he's been showing a vision video he created with Millions of Us in which he brings to life a game where homeowners compete with each other to see who can become the most energy efficient.




